How I can help

Are you ready to take your organisation’s communications to the next level? Let’s talk.

I’ve developed and implemented communications strategies in high-intensity, public-facing environments, giving me the ability to take a high-level view, and analyse and develop effective strategies to help your organisation.

Strategic Communications

Your story is your most powerful asset – and sometimes you just need a new perspective on how to tell it.

My experience working in politics in New Zealand – particularly working for an Opposition party – has given me an understanding of how to get communications ‘cut through’ in a competitive environment. It’s all about saying the right thing, at the right time, to the right audience, using the right channel.

I can work with you to review your current communications plan and develop a strategy to build your brand, communicate more effectively, generate new leads, strengthen relationships with your existing audience, engage new stakeholders, and reach your goals.

Digital Communications

I’ve spent my professional life at the forefront of digital communications for organisations that want to reach more people, develop deep engagement, and take their audience on a journey.

I can help you:

  • Develop a digital engagement strategy, drawing on best practice and my experience.
  • Take your audience on an online journey to deepen their engagement with your organisation.
  • Campaign for change, using digital tools to mobilise your supporters.
  • Build your email list, using innovative approaches.
  • If you’re an organisation that needs to fundraise, start or supercharge your online donor programme to help meet your goals. I can help acquire you new donors and turn existing supporters into new donors.
  • Bring a new perspective to your social media, including experience in running significant paid media placements.
  • As a certified Nationbuilder Architect, develop a NationBuilder CRM/CMS solution for your organisation.

Campaign Management

Social movement campaigns are an extremely powerful way of engaging your customers and supporters, while generating positive social change and building your brand. While these types of communications and campaigns have been used by political organisations and non-profits for decades, businesses are starting to catch on to the power of running social movement campaigns.

Whether you’re a non-profit that needs to run or develop your campaigns or a business wanting to activate your customers to support your organisation, my extensive experience and success in campaign communications, campaign infrastructure, and movement building can help.

Government Relations

Before founding Burns Strategic Communications, I worked as a Senior Communications Advisor to the Labour Leader, working closely with Prime Minister Jacinda Ardern and Labour MPs on campaigns and advising on how best to engage with the public. If your organisation needs help talking to government, I can help you engage with Ministers and MPs in the Ardern Government and help you understand the best way to get your desired outcome.